Saturday, 11 October 2014

(GROUP POST) - Target Audience Research (1)

Target Audience Research - Ideas 

Ellie and I have decided to target our music video at young adults around the age of 18-30. In order to perfect our video and make it appealing to our audience we want to ask questions that will give us a good idea of what they want in a music video. 

Some of the questions we want to ask are:


  • Do you prefer a narrative or performance based music video? or a bit of both?
  • What location would you prefer to see; outdoors or studio?
  • Do you like to get a certain feeling from a music video?
  • As the shots in the video change, would you like to see a change in colour? eg. colour to black and white
  • How do you like the artist/s to dress; casual or dressed up?

Hopefully the answers we receive will help to clarify our ideas and construct a video that will directly target our chosen audience.

1 comment:

  1. Why don't you add in audience theory here? In addition, you could do a TA profile - mood board?

    ReplyDelete