Genre: R & B
Style: Performance and Concept based
I have chosen to analyse this music video because I think that some of the locations could be replicated and would look good in the rap part of the video.
I like this shot because it allows the audience to see the full background which is very relevant to the song. If we were to replicate a shot like this, we would have to choose an area with lots of graffiti to match with the rap.
This is a good shot because its a medium close up which helps the artist to interact with the audience and engage them in the lyrics as well as allowing them to still see the background. I also like this shot because you can get a good shot of the artist singing/rapping into camera and therefore supporting the conventions of a music video.
For a different shot we could easily find a location like this and replicate it similarly. It is simple yet effective as the grey background contrasts well with the man's dark clothing which makes him stand out. We could have a shot like this that transitions into a close up to show the artist rapping into camera.
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